Sensible

BRANDS, PLANNING AND OTHER INTERESTING THINGS

About

My name is Giles Davis and by day I'm a brand planner. I needed somewhere online to store the things that interest me and things that I didn't want to lose and this is that place. There's a lot of really clever thinking out there but sometimes people don't need or want really clever. They just want something that works and works well. Something sensible. Unfortunately job titles aren't very sensible. So planner, brand strategist, brand planner or brand consultant...whatever you want to call me, if you need a bit of sensible brain power, do get in touch. If you want to email me, it's gilesmdavis@gmail.com, or my twitter is @gilesmdavis. If you want to see the sensible me, go to gilesmdavis.co.uk

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September 12, 2011

Pizza Express refresh design

two interesting videos from a national treasure about their current update.

September 9, 2011

Sensible or sneaky? Use a bicycle bell to get people out of your way.

(Source: youtube.com)

September 2, 2011

Imagine if your car windows worked like an iphone.

(Source: vimeo.com)

September 2, 2011

Tweeting facts to drop into your next meeting

September 2, 2011

Emotional Ads Work Best | Neuromarketing

Something John Lewis implicitly understand

August 31, 2011

QR advertising on a chopper

August 30, 2011

I really *like* this infographic that explains Facebook likes.

August 30, 2011

Subaru "badge of ownership"

August 15, 2011

Balls of steel guerilla marketing

Freebie t-shirts handed out at a right wing festival reveal different message when washed…

August 15, 2011

Promote your company online but be quick

Some sensible stuff in here from the bloke that did *that* Flipboard ad

May 16, 2011

Real music decades

60s = 63 to 67 - The Fabs
70s = 68 to 82 - Beards
80s = 82 to 87 - Culture club etc
90s = 88 onwards - Dance music

From David Hepworth of Smash Hits

May 11, 2011

If a UK firm only suited people whose surnames start with S, they'd have a bigger market than firms whose products only run on iPhones.

May 4, 2011

Can design save a faded seaside town in Wales?

Free infographic tools...nice

Identifying Metal by its spark

I hope this comes in useful one day.