Sensible

BRANDS, PLANNING AND OTHER INTERESTING THINGS

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All Dunbar's numbers

a core of 5, 15 we can turn to, 50 we’re close to, 150 casual friends, 500 acquaintances, 1500 we can name. A good read for setting social targets - and what does this mean for brand pages?

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Big Data—an infinitely elastic concept that, according to some inexorable but yet unnamed law of technological progress, packs twice as much ambiguity in the same two words as it did the year before.

(Source: newyorker.com)